I am so happy you are here.

I spent 11 months studying burnout in the social media management role as someone who grew up in blue-collar hustle culture, and I want to share what I learned.

You can get started here:

McFarland Minutes Episode 25: Social Media Fatigue

Burned Out and Always On: What 11 Months of Research Taught Me About Social Media Work

What Kind of Protocols Can we Use to Reduce Burnout?

As An Employer, What can I do?

What does burnout feel like?

Let’s take this conversation further.

I’m passionate about sharing these findings and real-world solutions beyond this page. If you’re looking for a guest speaker, podcast guest, workshop leader, or writer who can spark meaningful conversations about burnout and healthier work, I’d love to connect.

Together, we can create better ways to work. Let’s collaborate!